
My Work
In my almost 40 years as a Direct Response Copywriter, I created many Direct Mail campaigns and E-Commerce websites.
Each generated great results for my clients, what ever their product, service, or market.
Here are just a few samples of my work...
01
B2C Sample
Everyone wants a cell phone... and this client wanted a new Direct Mail package that generated sales.
It did... for more than 3 years, this was the control!
02
B2B Sample
The client needed to fill 40 seminars per year with medical doctors (who make lousy marketers!)
This Direct Mail letter filled those seminars for four 1/2 years!
03
Diet Supplement Sample
Want to lose a few pounds?
My client wanted to find people who wanted to lose more than a few, and this Direct Mail package did the job --- it generated thousands of sales and hundreds of thousands of dollars in profit!
04
Insurance Sample
One of the most difficult products to sell in Direct Mail is insurance.
But this Direct mailer delivered excellent results for a few years!
05
Lead Gen Sample
Just about everyone needs hot leads. But what do you do when you need more than 150,000 per month?
You get Peter T. Britton to give you The Write Answers!
06
Magalog Sample
Great sales numbers come from great storytelling. And one of the best ways to tell a story is with a Magalog.
07
Non-Profit Sample
Direct Mail is one of the most powerful tools a non-profit organization can use to increase donations and find new donors.
This mailer did both!
08
Seminar Mailer Sample
Seminar or webinar... each need to attract people, especially those who will actually attend!
This Direct Mail package filled seminars across America for five years!